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Event Marketing, Sponsorship & Exhibitions
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Dynamic,
pre-event marketing initiatives
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A successful
event is normally judged on how many delegates have registered and actually
attended your event. Much of what makes delegates attend events today, in
what has become a very competitive market as people are short of time
nowadays, is how varied your event is and how interesting your programme
is.
The following
topics will be included in the course:
- making
dynamic pre-event marketing initiatives including 'drip' e-mail
initiatives
- using
'welcome' and post event follow-up campaigns
- what
to include on your websites - new trends in the industry
- how
to gain sponsorship and give real ROI packages
- why
exhibitions are so important and how they add value to your event
- bring
it all together to produce a successful event
- post
event communications and marketing with delegates and suppliers
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Course Leader: Tamar Peters, Kinx Management
Dates & Locations: for a list of dates and locations visit
the BACD website www.bacd.org.uk and
click on events
Timings: Course starts at 10.00am and finishes at 4.30pm
Delegate fees: BACD members @ £180 + VAT; Non-members @ £195 +
VAT
To book
your place on the course simply call 0121 212 1400 to request a booking form
or email your details to philippas@bacd.org.uk.
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BACD,
6th Floor Charles House, 148-149 Great Charles Street, Birmingham, B3 3HT
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If you have received this
email by mistake, changed your contact details or would like to be removed
from our database please email info@bacd.org.uk.
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